Mirek Janczur, Senior Brand Designer, Palio
It’s been almost two months since I came back from the Midwest UX Conference in Columbus, Ohio, and it’s finally time to share with you a small dose of what I learned out there.
The first day of the conference was dedicated to various workshops. I picked “Sketchnotes” which, because I’m a designer, attracted me the most, especially because we got to use a Sharpie. But please don’t feel you’ve got to be a designer to participate in sketchnoting –– sketchnoting is something everyone can do. It’s fun, easy, and no extra-special drawing skills are required.
So what exactly is sketchnoting? Basically, it involves changing the way you usually take notes to make them more meaningful and interesting. It’s a way to visually communicate the ideas expressed by a story teller through the capturing of a presentation with quotes, pop-ups, illustrations, doodles and caricatures. It frees you up from the rigid structure of regular note taking.
If you are based at Palio and would like to know more, feel free to stop by the Design Lab for a quick demonstration. I have a nice collection of sketchnotes from the conference and from Palio presentations. We could set up some time for individual or group workshops, as well. If you are outside our Palio office, here are two links that will get you started:
Sketchnotes 101: The Bascis of Visual Note-taking
Remember, sketchnoting is for anyone who is bored of regular note taking and wants to do something more fun, interesting and meaningful.
Palio is an advertising agency revolutionizing pharmaceutical and healthcare marketing to create experiences that will Never Be Forgotten.